Updated October 2026
Does my data need to be in English, and does location matter?
Language
What buyers say about English
The buyers that publish a language rule want mostly English records. Their estimators then ask what share is in English, which suggests a sliding scale rather than a yes or no. A shop that writes jobs in English but texts crews in Spanish may lose some value on the Spanish part without losing the deal.2,1,5,4
Nobody publishes a price for non-English business data. Our reading, not a buyer's statement: as labs fill English gaps, other languages may become the next gap, since prices shift as labs fill gaps. Until a buyer says so, treat that as a possibility, not a plan.6
Location
What buyers say about where you are
US first is the pattern, and many buyers count only US staff. Demand is strongest in the US, UK and Canada, and some estimators list Canada and Europe as options, so non-US firms can at least ask.1,7,3,8,9,4
Location also changes which privacy rules apply, which is part of why buyers ask. Canada and Europe have their own laws on personal data. Those are something to talk through with the buyer you are working with, and they are listed below.
Mixed cases
Bilingual shops, border firms and multiple companies
If you run a US company with records in two languages, count each: emails, job notes and tickets by language, roughly. If you have offices in two countries, expect the buyer to treat them separately and to ask how many business entities you run. If your staff sit in the US but some contractors are abroad, expect only the US staff to count.4,3,8
Mention all of this on the first call rather than after samples. A buyer that learns late that a third of the archive is in another language may cut the offer or walk away, and you will have spent the hours for nothing. The quiz asks where you are based and what you run, so it only introduces you to buyers we work with that take a company like yours.10
FAQ
Questions, answered with sources
No buyer we track advertises for it. Buyers weigh the share in English, so a partly Spanish archive may still qualify at a lower value.4
Expect the buyer to ask how many business entities you run. Records split across companies add work, so say so on the first call.4
Every business is different, so this one is best talked through with the buyer you're working with. Their team goes over it with you before anything is signed.
Before you sign
Questions to talk through with your buyer
Every business is different, so these are best talked through with the buyer you're working with. Their team goes over them with you before anything is signed.
Questions for this kind of business
- How do CCPA, GDPR, UK GDPR and state privacy laws apply, and is de-identified data still personal information?
Questions for any buyer
- Is the license exclusive, and for how long?
- Can you sublicense the data, and to whom?
- Which AI labs will receive it, and will you tell us?
- How long do you keep it, and how is it deleted?
- What is your liability cap, and who indemnifies whom?
- Will the contract ban re-identification of people in the data?
- Who removes personal data, by what method, and do we approve it first?